You have a great idea for a new book and instead going to the publishers, you want to make an e-book out of it but don’t know how to sell an e-book in the market. How many of you have faced this situation and given up on your dream of writing your book? The lack of sales experience for a market as large and diverse as the internet can be scary but it is not reason to shy away from writing and selling your e-book.
As a matter of fact, selling e-books online is no different from marketing products in real life. They follow many of the same patterns and all you need to do is pick up some market savvy tricks. The first thing you should know if you’ve been wondering how to sell an e-book is to plan it out well. Customers are not fond of books that they receive in a Word document format or as a plain text file.
Become creative. Use templates and graphics to create a beautiful and attractive book with great content. Once that is done, use free software or purchase one to convert this book into an e-book reader compatible file. This allows you to target two types of consumers at once. It is important to keep in mind the needs of the e-book reader if you want to learn how to sell an e-book in the online market.
Once all of this is done, the next step is to start marketing the book. Do you have a website or a blog of your own? If you do, you have one step done already. These two can be used for extensive publicity and marketing. The next step is to figure out how to receive payments. Electronic money transfers are reliable but take time. The best way to proceed is to equip yourself with a Paypal system or other similar products like Google Wallet. This solves the financial aspect of how to sell an e-book online.
The rest (delivery, sales, ab testing) etc. can be handled by a service like Instabuck. You can check how it works in the video below:
Once all of these ducks are in order, look for various online bookstores that offer the service of stocking your book and linking it back to you directly. Start publicizing the sale on your social networking accounts as well. Once this is done, all you need to do is put forward your e-book for the public and simply wait for them to start purchasing your book. All in all, these are small but essential things you should keep in mind when learning how to sell an e-book.